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NYC Dept. of City Administrative Services (DCAS) Brand

A flexible brand to unify an essential city agency

We took an agency with distinct departmental missions and unified their brand identity, bolstering community spirit and streamlining messaging.

Project Attributions and Credits:

Sector
  • Government
Disciplines
  • Branding
Client NYC Department of Citywide Administrative Services
Team
  • Emily Lessard, Chief Strategy Officer
  • Louis Lee, Chief Creative Officer
  • Qadir El-Amin, Designer
  • Sophie Roberts, Senior Copywriter
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NYC Dept. of City Administrative Services (DCAS) Brand

A flexible brand to unify an essential city agency

NYC Dept. of City Administrative Services (DCAS) Brand